Company description
Loco is the UK’s original stand up paddle boarding brand. We were born out of teaching and competitive paddle surfing with Loco boss Joe setting up one of the first SUP schools in the country 16 years ago. He is also a super keen cross-discipline waterman. Consequently it’s no surprise our roots are firmly planted in performance paddling. We have gained a name for ourselves in competitive SUP surfing & racing through our innovative R&D programme coupled with our collaborations with some of the most exciting athletes in the UK & Europe. We have embraced the more recreational side of the stand up paddleboarding but unlike others we base many of our iSUPs on proven hardboard designs, utilise the latest techniques and materials and really think about the end user's paddling experience. We want our customers to enjoy their time on the water and buy from us again and again.